![]() ![]() ![]() They were in fact masters of branding and marketing. The gist? As a marketing and branding agency, we could learn a thing or two from the Golden Age, swashbuckling pirates like Bartholomew “Black Bart” Roberts and Edward “Blackbeard” Teach. Before we knew it, Be More Pirate: Or How to Take on the World and Win by Sam Conniff Allende quickly became our new pink bible for branding badassery. Remember that silly little thing called homework? Our company was assigned some last month as part of our recently adopted book club.Īlthough some of us groaned “Aarrgghh,” and a few scallywags reached for a bottle of our favorite rum, most of us buckled down and got to work. ![]()
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